Jimmy V Week Starts
The V Foundation for Cancer Research, one of the nation’s leading cancer research funding organizations, and ESPN are pleased to announce the ninth annual Jimmy V Week for Cancer Research, which will be held from December 2 to December 8 across ESPN platforms. To raise awareness and drive donations, ESPN will broadcast original content and graphics throughout the week on air and online. This year, supporters are encouraged to donate to The V Foundation to fund the research of all types of cancer or to the Stuart Scott Memorial Cancer Research Fund, which was established at The V Foundation in loving remembrance of the longtime ESPN anchor and friend of the Foundation. Since its inception, Jimmy V Week has raised more than $10 million for cancer research.
“For two decades ESPN has shared the many stories of hope and inspiration during Jimmy V Week, while reflecting on Jim Valvano’s motivating words,” said John Skipper, President of ESPN. “We continue to work tirelessly with The V Foundation in the fight against this horrible disease that impacts us all.”
The ninth annual Jimmy V Week will launch at 7:00 p.m. ET on Wednesday, December 2, when ESPN will dedicate its platforms to share inspirational messages from Jim Valvano, Stuart Scott and others. Scott was a champion for cancer research and was well informed of the inconsistencies of cancer’s aggressiveness, therapeutic responsiveness and outcomes in patients from different ethnic populations. The Stuart Scott Memorial Cancer Research Fund was created to assist cancer research projects devoted to the study of these cancer disparities among minorities and funded more than $2 million in grants in its inaugural year.
As V Week continues, the Jimmy V Women’s Basketball Classic will be played on Saturday, December 5, at the University of Connecticut’s Gampel Pavilion and feature two of the nation’s top women’s collegiate programs in UConn and Notre Dame. Jimmy V Week will conclude with the Jimmy V Men’s Basketball Classic doubleheader at Madison Square Garden in New York City on Tuesday, December 8. West Virginia will take on Virginia in the opening game starting at 7:00 p.m. ET, followed by UConn versus Maryland at 9:00 p.m. ET. This year’s Men’s Classic will mark the 21st year it has been held in Madison Square Garden and aired on ESPN. The Empire State Building will be colored blue in support of The V Foundation on December 7.
“The V Foundation is all about ending cancer by funding outstanding research. V Week helps us highlight WHY we do this and HOW we do it,” said Susan Braun, CEO of The V Foundation. “The WHEN is easy. It is NOW. ESPN has created V Week to get the word out to the world that we are fighting cancer, and to raise funds that will keep the best and brightest minds on the research teams that will get it done. We are deeply grateful to ESPN, the fans and donors, and our remarkable scientists for remembering Jimmy, Stuart and others in a strong and fighting spirit.”
In 2015, The V Foundation awarded a record-breaking $20 million in cancer research grants. The Jimmy V Basketball Classic games will include check presentations on the floor of Madison Square Garden. Supporters to be recognized include:
• Constellation Beer Brands, which raised more than $1 million this year for The V Foundation. It is Constellation’s largest contribution in its five-year partnership with The V Foundation and a result of its most successful “Each Corona Gets Us Closer to a Cure” initiative to date.
• The V Foundation’s official endurance training and fundraising team, Team V, which recently finished the TCS New York City Marathon through a partnership with New York Road Runners. More than 100 Team V runners participated in the world’s largest and most popular marathon, while committing to a $3,000 fundraising minimum, raising more than $300,000 for cancer research.
• Champions League Basketball, which will host its inaugural game in St. Louis, MO, in January. The event will feature NBA athletes who recently left the pros, playing alongside Hall of Famers with All Stars coaching from the bench. The $100,000 donation will benefit the Stuart Scott memorial Cancer Research Fund.
• Hooters, in recognition of their October month-long fundraising campaign “Give a Hoot” and in honor of National Breast Cancer Awareness Month, will present a check to support raising awareness and funds for breast cancer research and outreach.
As the year comes to an end, The V Foundation continues to organize fundraising events and partner with corporate sponsors including:
• HOMAGE, a vintage-inspired apparel retailer and merchandise partner for The V Foundation, which will release new designs of its Jimmy V Collection this December. Adding to its variety of “Don’t Give Up . . . Don’t Ever Give Up!” and “Laugh, Think, Cry” t-shirts, racerbacks and hoodies, HOMAGE will debut a new baby onesie. For great holiday gift ideas and to shop the Jimmy V line, please visit www.HOMAGE.com.
• Medifast, a nutrition and weight loss company, will donate 10% of net sales of their new Dual Fuel bar to The V Foundation. Initial flavors include peanut butter fudge and double chocolate crisp.
• Restaurants in the Raleigh-Durham, NC, area, which will raise funds for The V Foundation through Dine for V from December 2 to December 8. Restaurants include: Tobacco Road Sports Café, Jimmy V’s Osteria and Bar, BlackFinn Ameripub, Edward’s Mill Pub, Sushi Blue, Pho Pho Pho, Gonza, 5 Star, Bella Monica, Amedeo’s and Piola.
• Team V, which is now accepting runners and training for the 2016 Rock ‘n’ Roll Raleigh Marathon, ½ Marathon & 5K, which will be held on April 9 and 10. To find out more and to register for Rock ‘n’ Roll Raleigh or other Team V events, please visit www.run4v.org.