PRESIDENT, ESPN, INC.
and PRESIDENT, ABC SPORTS
While ESPN supports many charitable initiatives, we are most proud of our founding of The V Foundation for Cancer Research with Jim Valvano. Then-ESPN President Steve Bornstein proposed establishing a foundation to Jim and Pam, following Jim’s remarks to the media about the need for more cancer research.
Jim announced the plans for The V Foundation during his incredible acceptance speech for the Arthur Ashe Courage Award at the inaugural ESPY Awardsin 1993. His plea to all of us to raise money for cancer research has had a profound impact.
During the last 10 years, many of our employees and commentator have gone beyond their “regular” jobs to help support The Foundation and create initiatives, such as The Jimmy V Men’s and Women’s Basketball Classics.
Our ESPN V Committee, representing our various business units, generates ideas to raise funds and exposure for The Foundation. The entire and growing Jimmy V Team is making tremendous strides — from The V Foundation Board and staff to all those involved in special projects and fundraising events, including the Jimmy V Celebrity Golf Classic, The V Foundation Wine Celebration and many others. The Golf Classic alone, through its many volunteers and the time and commitment of the celebrity attendees, has raised millions of dollars.
ESPN’s commitment to V is stronger than ever because we know all of our efforts and this money is making a difference to researchers across the country. We continue to respond to Jim’s challenge to enhance the lives of our families and friends. We want to be one of his Cinderella teams that cuts down the net on cancer.
An ESPN and cable industry pioneer, George Bodenheimer was named ESPN’s fifth President on November 19, 1998. Bodenheimer’s path to leadership mirrors that of ESPN itself– with his sharp focus on creativity and cutting-edge innovation, his emphasis on always enhancing value for ESPN’s fans and business partners, and his conviction for teamwork. On March 3, 2003, he was also appointed President of ABC Sports, overseeing all the multimedia sports assets of The Walt Disney Company.
As President of ESPN, Inc. Bodenheimer leads one of the world’s premier brands with more than 40 business entites and counting. As President of ABC Sports, he plans to grow its tradition of excellence of Championship Television.
Bodenheimer, who joined the company in January 1981, had served as Executive Vice President, Sales and Marketing for ESPN since September 1996.
He graduated from Denison University in 1980 with a bachelor of arts degree in economics. Bodenheimer is based in New York but also works from ESPN’s Bristol, Conn., headquarters. Bodenheimer is married with three children.