Donna Orender is the Chief Executive Officer and Founder of Orender Unlimited, LLC, an independent marketing, media and strategy company. She has more than 20 years of sports business experience. Though currently serving as its consultant, Orender served as President of WNBA Enterprises, LLC from 2005 to 2010.
Prior to her work with Orender Unlimited, LLC and WNBA Enterprises, LLC, Orender spent more than 17 years with the PGA Tour, serving as Senior Vice President of Strategic Development in the Office of the Commissioner. During her career, Orender developed and managed all strategic direction of the PGA including new media, internet, advertising and brand management. Orender also has experience in television production, which began with her work for ABC Sports and SportsChannel. Orender would later go on to own her own production company, Primo Donna Productions.
Orender was recognized as one of FOXSports.com’s 10 Most Powerful Women in Sports in 2005 and one of Newsweek’s 100 Most Influential People in Sports. She has received the March of Dimes Sports Leadership Award and was honored by the UJA-Federation of New York’s Entertainment, Media and Communications Division for her dedication to the community.